We believe that style and elegance is important and so too is protecting our planet. Quality and sustainability are at the heart of our designs and we continue to develop fashion with this at the front of our mind.

Founded almost 15 years ago, Jianhui London mixes creativity with innovative ethical design - urban living juxtaposed with nature.

Jianhui was born into a poor village in rural China. His name was chosen by his mother, it means ‘building a splendid life’. His creative journey began when his parents were not always able to afford the small fee his state school charged. His time out of education was spent in the mountains around his village, fascinated by their colours and abundant natural variety.

When he was finally able to attend school regularly, he excelled academically and creatively leading him to study ceramics in the city and then to an MBA in the UK.

But his creative urge was not suppressed.  He began to create jewellery from items he found or bought and selling it at Portobello market in the west of London. And his true passion for repurposing materials began.
Our store was launched in 2007, located in Gabriel’s Wharf, an artisan quarter of London’s South Bank. And for over 10 years we have been handcrafting pieces from recycled or upcycled materials such wood, paper and leathers, to give you beautiful eye-catching designs that can be reworked, twisted and reshaped to create a new look each time.

Our collections are loved by many icons including Iris Apfel, Lily Tomlin, Elio Fiorucci and Agnes B and prestigious institutions MoMA, V&A, MAD (Museum of Arts and Design) and Museum of Contemporary Arts Chicago. You can also find our designs in high end boutiques and jewellery stores around the world.
We always strive to improve our business, looking for ways to make it even more sustainable and showing others how style and elegance don’t have to cost the earth. We’ll be showcasing the results here on the website.

Jianhui London and Roni Rabl (The distributor of Alembika in the US) first met in 2011 at a fashion show in NYC. It was the start of a long friendship.

The pandemic provided an opportunity to reconnect and both brands have been working more closely than ever. Jianhui’s elegant, innovative jewellery, combined with Alembika’s striking, contemporary clothing has proved to be a very beautiful pairing.

Their collaboration strengthened last September, when they organized a photoshoot again in New York. They invited a number of extraordinary influencers like @idiosyncraticfashionistas, @artfulcitystyle and @debrarapoport, and collectively their wonderful vision was brought to life. Each look was simply unique! Incredibly happy with the outcome and thankful for everyone involved, it was truly a fabulous day.

And in in December, Jianhui transformed his London office into an enchanted mini garden displaying all the enchanting new colours and designs for Spring and Summer. Styled using Alembika’s vibrant SS22 collections, both brands wanted to encapsulate the beauty and nature associated with Spring and Summer to bring a sense of positivity and hope for the year ahead.

All models are wearing SS22@alembika supplied by @alembika_us, @aptcollections (Alembika UK), @yael_edelist
Models:@ainerosecampbell, @asoftwoman, Rebecca Sanders

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